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THE TYPE NOTEBOOK

McLawsuit Font: Down10’s Arches-Based Alphabet Experiment

Explore Jesse Burgheimer’s McLawsuit font experiment, its reconstructed alphabet and version notes, while distinguishing it from McDonald’s corporate type.

McLawsuit is a Down10 alphabet experiment associated with Jesse Burgheimer. Its own author note explains a reconstruction from a graphic mark; it should be identified separately from the typography commissioned for McDonald’s corporate identity.

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Enter the same words in each specimen to compare. These are editorial starting points; explore each family for its background and license.

LIVE TYPEFACE SPECIMEN

See your words in Fredoka.

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LIVE TYPEFACE SPECIMEN

See your words in Righteous.

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01

Read the author’s reconstruction account

In the original McLawsuit readme reproduced with the resource, Jesse Burgheimer describes cutting and recombining parts of the Golden Arches into an alphabet. The note identifies version 1.2 and a 2000 copyright, and explicitly says the brand material was used without permission. The attributed Down10 listing names mclawsui.ttf. This documents the creator’s separate experiment; it does not establish an official corporate font or approved brand resource.

02

Use the version notes as a concrete proofing example

The author’s notes record an adjusted line height in version 1.2 and a question-mark addition in 1.1. That is a useful reminder to proof punctuation and multiple lines, not only a short capital word. For your own unrelated modular alphabet, choose a simple original curve, build several different letters from it and compare a complete question and a two-line phrase. Keep the base shape and the recombination rule recorded so you can explain why each letter belongs in the system.

03

Separate an alphabet study from the official identity question

For a commissioned brand reference, consult the separate McDonald’s typography guide rather than presenting this reconstruction as the company’s menu or communication family. Fredoka and Righteous are independent specimens for original layout studies, not McLawsuit previews. The homepage rounded copyable lettering choices substitutes Unicode characters; it does not reconstruct the arches alphabet or distribute either the experiment’s font file or the corporate identity.

GOOD QUESTIONS

Your questions, answered.

Was McLawsuit presented by its author as the official corporate typeface?

No. The reproduced note describes an independent reconstruction and explicitly says the brand material was used without permission.

Why do its version notes matter for a lettering study?

They identify changes to line height and punctuation, demonstrating why a useful proof includes more than a single capital word.

Sources & background

Sources supporting this page’s explanations. Practical examples are our editorial suggestions.